By LifeWayKefir LifeWayKefir on 3/7/2014 1:37 AM
Looking for new ways to get your daily dose of immunity-building probiotics?
Lifeway has developed three new varieties of kefir that deliver a trio of fresh choices for drinking to your health. The new stevia-sweetened, oat-enriched and veggie kefirs will be released this spring in 10 fun flavors – the better to start your day, have a guilt-free snack, or add a probiotic boost to any meal.
The latest additions to Lifeway’s collection of kefir products will be previewed at Booth #3448 at the Natural Products Expo West trade show the Anaheim Convention Center in Anaheim, CA, March 6-9 and hitting store shelves later this year!
If you can’t wait to try a delectable new kefir treat, look out for Lifeway Frozen Kefir in pints (Original, Mango, Strawberry, and Pomegranate) and bars (Vanilla, Pear, Coconut, and Raspberry Green Tea) in your grocer’s freezer section! They offer all the tart and tangy probiotic goodness of our smoothies and are fabulously frozen!
Better yet, if you’re headed to SXSW, grab a cool frozen kefir bar from a friendly Lifeway rep, before they get too hot. We’ll be set up at the event for you to get your probiotic fix!
Read on for details on our newest kefir varieties!
· Lifeway Perfect 12 Kefir sweetened with stevia – a perfect combination of 12 probiotic cultures, 12 grams of carbs, and all-natural sweetening with no-calorie stevia leaf extract and no added sugar. The line features the distinctive tart and tangy taste of kefir, 110 calories per serving, and four flavors inspired by dessert favorites: Orange Cream, Apple Pear Cobbler, Triple Berry Tart and Key Lime Pie. Available in 32 oz bottles.
· Lifeway Kefir with Oats – a fiber bonanza featuring 1.5 grams of soluble oat powder that packs the nutritional punch of oatmeal – without the cooking! With a smooth texture and a hint of oat flavor plus 11 grams of complete protein, this ”oat kefir” offers a choice of breakfast-friendly Blueberry Maple, Apple Cinnamon and Vanilla Plum flavors for a complete on-the-go breakfast or a great midday pick-me-up. Available in 8 oz individual bottles and four-packs.
· Lifeway Veggie Kefir– a savory blend of vegetable juices and kefir that lets you drink your probiotics and your veggies at the same time. This new superfood delivers one full serving of vegetables as well as the full nutritional kick of kefir in every 8 oz glass and comes in Tomato, Cucumber and Beet varieties that burst with garden-fresh flavor – no sugar or salt added. Available in 8 oz individual bottles and four-packs.
By LifeWayKefir LifeWayKefir on 2/11/2014 10:37 AM
As Lifeway headed to New York Fashion Week this week we were sure to freshen up our look, but before we let a drop of lip gloss touch our face, we started with a glowing foundation of smooth, balanced skin.
Lifeway fans hear a lot about the microbiome that resides in the gut, but there are peaceful, non-pathogenic bacteria that live elsewhere on the human body, including the skin. Antibacterial products, harsh soaps and even harsh winters can alter the balance of microbes on the skin, making it susceptible to a range of irritations. It’s no wonder generations of kefir fans have been applying the probiotic wonderfood topically to exfoliate, hydrate and re-balance delicate facial skin.
Like many folk remedies, kefir as skin cream has a modern scientific explanation. It contains Alpha Hydroxy Acid (an ingredient found in many commercial skin care products) in the form of lactic acid. It rejuvenates the skin by breaking down the lipids that hold skin cells together, allowing older cells to slough off and young, radiant skin to shine through.
We put together this seasonal concoction to help us through the rough winter, our hometown of Chicago’s coldest in 30 years! It’s very moisturizing for dry skin and doesn’t require an extra trip to the grocery store – all the ingredients can be found in most every kitchen. And if you’re looking to rejuvenate in Chicago, check out our CEO Julie Smolyansky’s list of favorite places to refresh in the city during the cold winter months on Racked.
Moisturizing Kefir Facial Mask
2 tablespoons Lifeway Lowfat Plain Kefir
1 teaspoon olive oil
1 egg yolk
Mix all the ingredients and spread a thin layer onto clean skin. Let it sit for 15-20 minutes then rinse off with warm water. Splash a little cold water over the skin to close up the pores. Moisturize as usual.
By LifeWayKefir LifeWayKefir on 1/30/2014 11:53 AM
When Michael Phelps won an incredible eight
gold medals at the 2008 Beijing Summer Olympics, people started paying attention to everything from his 12-pack abs to what he ate for breakfast (he was rumored to throw back 12,000 calories a day; a myth he later debunked.) With the 2014 winter Olympics fast approaching, athletes are no doubt searching for the most effective foods to complement their rigorous training schedules.
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By LifeWayKefir LifeWayKefir on 1/27/2014 8:52 AM
A new year brought several new scientific studies on the effects of probiotics to the mainstream media. Both look at the effects of gut bacteria on health, but their subjects span from babies to bubbies.
While Twitter was abuzz last week about a crying baby at the fine dining establishment Alinea, researchers in Italy published a study showing that giving probiotics to newborns can decrease episodes of colic (crying), constipation, and regurgitation. Maybe the Alinea baby forgot to pack his Lifeway ProBugs? Whether you’re dining out or just trying to catch a little shuteye, a colicky baby is never any fun and new ways to calm the tears are likely worth a try.
On the other end of the age spectrum, the Buck Institute for Research on Aging published a study looking at the immune response to an overload of gut bacteria in aging flies and discovered that managing the bacterial balance will alter the immune response to prolong the lifespan of the flies. Considering the intestinal immune response’s association with diseases like inflammatory bowel disease, diabetes, and cancer, this study has the potential to spawn more research, possibly developing new treatments that could increase longevity in human populations.
Thankfully, probiotic Lifeway Kefir is fun for all ages, with sippable ProBugs pouches for little ones and heart healthy BioKefir shots for cardio conscious adults. Our 12 live and active cultures love your guts, and this new research suggests life is a little better when your guts love you!
By LifeWayKefir LifeWayKefir on 12/5/2013 9:29 PM
It’s 2 o’clock in the morning and you’re wide awake, hacking and snorting from your annoying, disgusting December cold. You can’t sleep because every time you drift off, you choke; you can’t get comfortable because your mouth is so Sahara-dry, you might as well use it as a pantry to store flour and brown sugar.
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By LifeWayKefir LifeWayKefir on 10/28/2013 8:24 PM
We recently received the following letter from a hard-working customer:
To whom it may concern,
I have started drinking Kefir for my health and absolutely love it. As I am trying to stick to a strict whole foods diet I only drink the plain and have found it is not only delicious but extremely nutritious. I have one question: As one of the rages right now is to drink chocolate milk after a workout (i.e. the carbs and protein are utilized to help post-workout stress) one thing I have started to do is drink Kefir after my workouts instead of chocolate milk as a post-work out replenishment drink. I do this because of the higher protein content and that it is a 50/50 mix of carbohydrates to protein. And as it is similar to whey protein (but unprocessed) I assume that it is as quickly digested. And that is my question, is there any information available that would help back up my assumption? Or anything that would show the benefits of Kefir as a post-workout replenishment drink? Anything would be greatly appreciated.
Thank you from one satisfied customer,
Well, R, we're glad you wrote!
The reason chocolate milk has been touted for its potential in workout recovery is, as R notes, its mix of protein and carbs - both essential for helping your muscles heal and your body regenerate. Lowfat chocolate milk boasts an ideal 4:1 carbohydrate:protein ratio, which is similar to many commercial recovery beverages. It also has sodium and is a fluid, both of which are known to assist in post-workout recovery.
We asked San Diego-based exercise physiologist Pete McCall for his take on substituting choco milk with kefir and he confirms that yes, drinking plainkefir offers very similar recovery benefits as chocolate milk. McCall points out that, as our customer mentioned, plain lowfat kefir has a 1:1 ratio of carbohydrates to protein. McCall also likes kefir as a workout recovery drink because it’s “relatively easy on the stomach due to the probiotics, and has carbs for energy replacement.”
So what are you waiting fot? Go hit the pavement for a nice run and afterward, reward yourself - and your muscles - with a tall, cold glass of kefir!
By LifeWayKefir LifeWayKefir on 10/16/2013 10:59 AM
This month's issue of Family Circle magazine features a story on diabetes-fighting foods, and we were psyched (but not surprised) to see kefir listed among their top 10. Many people know that salmon and kale are ridiculously good foods for preventing all sorts of ills, but not too many are aware that creamy, tangy kefir has a place in thwarting diabetes.
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By LifeWayKefir LifeWayKefir on 9/24/2013 7:43 PM
This afternoon, Lifeway's CEO Julie Smolyansky participated in the Social Good Summit's panel discussion, "Refocus Wellness: How Shifting the Basics Can Change the Course of Global Health." Her panel, along with many more on a myriad of social change-related topics, are all posted online for viewing at your convenience.
As an advocate of probiotic foods like kefir, Julie's healthcare lens focused on getting people set up for health success before they get sick. She noted that "we don't have a healthcare system, we have a 'sick-care' system." Rather than waiting for health problems to become unmanageable, kefir and other probiotic foods can enhance our health rather than damage it like a lot of processed, less wholesome foods that make their way into our diets today.
To sum it up, our CEO quoted famous nutritionist and whole foods advocate Ann Wigmore - "Food is either the best medicine or the slowest form of poison." The kefir we make at Lifeway certainly doesn't fall into the latter category.
By LifeWayKefir LifeWayKefir on 9/23/2013 7:37 AM
You can’t open a magazine or click on the TV these days without coming across a story touting the benefits of probiotics. They’re everywhere, and they’re here to stay. We’ve long appreciated the many ways a daily dose of probiotics make us feel, from head to tow, tummy to tush. But it is indeed gratifying to watch the world starting to sit up and take notice. We’ve collected an assortment of stories for you to peruse; grab a glass of your favorite probiotics-boosted kefir and start scrolling…
Probiotics and…psoriasis and chronic fatigue syndrome.
Probiotics and…stress-induced tummy trouble.
Probiotics and…diarrhea caused by antibiotics.
Probiotics and…cavity-free teeth.
By LifeWayKefir LifeWayKefir on 9/3/2013 7:25 AM
We recently read an incredible story on TheVerge.com which told the story of Mary. A teenage girl struggling with ADHD and severe OCD, Mary’s parents had taken her to multiple doctors and clinics, trying to alleviate her suffering. Medication wasn’t helping, and the whole family was feeling hopeless.
Then they met James Greenblatt, a Waltham, MA-based psychiatrist who believes that the future of psychiatry may lie inside our stomachs. After inquiring about Mary’s digestive wellness (it turns out she struggled with constipation, diarrhea, and everything in between), Dr. Greenblatt prescribed a twice-daily regimen of probiotics (the “good bacteria” found in kefir, yogurt and other fermented foods) along with psychotherapy and medication. “The change in Mary was nothing short of miraculous,” the writer describes. “[w]ithin six months, her symptoms had greatly diminished. One year after the probiotic prescription, there was no sign that Mary had ever been ill.”
As Greenblatt explains, “The gut is really your second brain. There are more neurons in the GI tract than anywhere else except the brain.”
Anyone who has ever felt butterflies in their stomach before a big speech or has lost their appetite during a breakup has experienced firsthand the link between the brain and the belly. But emerging research is suggesting that it’s not just our thoughts influencing our gut: the communication works the other way around, too.
A 2011 Canadian study looked at the behaviors of eight-week-old mice – some who had had their GI tracts stripped of bacteria, and some who had not. The bug-free mice were more stressed according to multiple scientific criteria, including higher levels of risk-taking and higher levels of cortisol (the stress hormone). Future research out of the same university showed that when scientists swapped transplanted microbes from shy mice into the guts of risk-taking mice, the outgoing mice became timid.
Read more here…