Three New ProBugs Products Debut at Expo WestMar
3/8/2013 6:05 AM
The Lifeway offices are full of moms - from our CEO Julie Smolyansky to our marketing office to the warehouses and more! With so many little kefir fans of our own to feed, we decided to put our mommy noggins together to come up with some new additions to our ProBugs line of kefir for kids! These ProBugs will debut at the Natural Products Expo West
this week end, and should be on the shelves in your favorite stores this spring!
For big kids, we're proud to introduce ProBugs Blast
! Blast is a new lowfat kefir with cosmically creative flavors as well as packaging designed specifically for older kids. With 12 live & active probiotic cultures, this new line includes Cherry Lime Supernova, Grape Galaxy, Strawberry Kiwi Comet, and Peach Mango Moon flavors. These fun new smoothies come in 3.5 oz bottles - perfect for packing in lunches or for an after school snack.
Do you have a mini bug in the house? We made ProBugs Bites just for babies who are learning to self-feed! These tiny freeze-dried kefir melts that quickly dissolve in baby's mouth for safe and easy self-feeding. No refrigeration needed - so these are great for travel! Available in yummy Orange Creamy Crawler, Goo-Berry Pie, and Strawnana Split flavors.
For kids of all ages, we have ProBugs Organic Green Kefir! This special kefir is blended with kale, broccoli, spinach, cabbage and apple to deliver the antioxidant equivalent of a full serving of vegetables. Like our other ProBugs smoothies for kids, this new Green goodie is packaged in a fun 4 oz. pouch with a no-spill spout for easy on-the-go snacking, is low in sugar, and brimming with protein and calcium!